Trusted by leading global & local brands
Consumer Insights & behavioural consultancy
Understand the target audience and investigate how brands grow by evaluating consumer habits and journeys.
Digital Activation & first-party data insights
We build solutions and generate insights for brands to better connect and engage with customers. Activating insights directly towards customer audiences.
Business & Marketing performance consultancy
Measuring the effectiveness of marketing efforts is crucial for understanding what works and what doesn’t. We help brands understand the ROl and effect of marketing activities.
Data Management & strategic consultancy
We help our clients leverage their data resources to create an efficient infrastructure for business intelligence.
Annalect has driven our agile Marketing and Media Mix modeling process professionally and timely providing assistance in automating dataflows, understanding modelling results, developing a user friendly dashboard solution and implementing valuable business insights. They are a useful partner in our development in the retail market
Morten Hovmand Buch
Optimization, Leaflet and media
Best in class Forcasting tools
A simulation tool to create new campaigns or adjust existing campaigns
A full business forecast tool that can predict impact from non media drivers
A simulation tool to forecast overall effect of the total annual media budget
Select scenario critera
Define media channels